Synergy blog — helping AEC professionals do better business

7 keys to effective email marketing

Post by Jamie Millar - December 4th, 2015

For professional services like architecture, engineering and construction design (AEC), email is arguably the most important marketing communications tool. Here are seven key things to consider when planning and executing email as a marketing tactic.

Interview — Microsoft opens flagship store in Sydney

Post by Synergy - December 4th, 2015

Microsoft opened its first Australian flagship store today at Sydney's Pitt Street mall, only the second "flagship" store in the world (the first opened in New York City a couple of weeks ago). Some of the team from Total Synergy were invited along to a pre-launch visit a couple of days ago. Here's what we found...

Head in the clouds, feet on the ground — Microsoft Office embraces the future

Post by Synergy - December 3rd, 2015

Office 365 is the latest version of Office and it has taken flight as Microsoft’s fastest growing commercial product of all time. So what is Office 365, what does it offer and how does it work? To answer these questions we spoke to Microsoft Australia’s Office 365 consumer specialist Nicole Robinson about Office 365 Home Premium edition. [This article was first published in our Synergy2014 conference magazine.]

Interview — Social engineering – it’s no experiment

Post by Synergy - December 3rd, 2015

Social media offers a series of potentially powerful communications channels for small to medium AEC design businesses. We interviewed Partridge principal Andrew Derbidge about how he's bringing social media into the mix for the business.

Technology — the great enabler

Post by Synergy - December 3rd, 2015

Technology is a key driver of change in the Australian (and global) AEC industry. Many architectural and engineering businesses tackle technology in different ways, but NGS Consulting Structural Engineers in Queensland is driving the adoption and use of technology — and cloud in particular — as a key strategic approach to doing business and engineering.

Jason Clarke — Synergy2015 keynote

Post by Synergy - June 30th, 2015

Synergy2015 Keynote speaker Jason Clarke's electrifying and hilarious talk focuses on how built environment designers, like architects and engineers, have an opportunity to create real innovation for the benefit of society. He believes that at the nexus of creativity and physical limitation lies true innovation.

Pages: First Page12345678910111213141516171819202122Last Page

Try Synergy FREE for 30 days

No credit card required

Start a free trial See our pricing plans