Webinar — Can data drive your creative and financial success?
About this webinar
We’re delighted to team up with London-based business development consultancy, Always Thinking, for this webinar on using existing data to drive your business development strategy.
Always Thinking help many businesses in the built environment industry realize their potential. Their passion is for a more creative, effective, and fun (you heard it!) approach to business development. They provide their clients with the tools and skills they need to enthuse their teams and build a culture around business development.
Always Thinking’s approach to business development is underpinned by four pillars — data, research, collective intelligence, and action.
This webinar will take you through the role of data in developing a business development strategy that leads to creative and financial success for your business.
We don’t have a live webinar scheduled at the moment, but sign up to our newsletter (below) and we’ll send you a recording of this webinar*.
What we cover
In this webinar, we’ll take you through:
- An introduction to business development strategy, the four pillars, and why you need a brief
- The questions you need to ask of your data (i.e. the data you need) to build your strategy
- How you can extract this data from Synergy
- How to build a successful business development strategy using this information
About the presenters
Karen Wiley, Katie Tobin — Always Thinking
Karen and Katie are co-directors of Always Thinking — and self-proclaimed geeks when it comes to business development. They have 35 years combined experience in business development, and work with the likes of Make, Goddard Littlefair and Elliott Wood.
Damiaan van Zanen — Total Synergy
Damiaan is Total Synergy’s very own EMEA regional manager. He came to Total Synergy after eight years as both business manager to consulting engineering firms, and as CEO of a built environment design business back-office services company. Damiaan knows what makes AEC businesses different to other professional services, and he knows Synergy inside and out.