[This is the introduction from an article we wrote for Australian Design Review in 2015. Click below to read the full article.]
“Issue 138 of Architectural Review Asia Pacific explores the theme of margins. In Michael Holt’s editorial introduction he says: “Architects must take ownership of the economic and political forces impacting on the practice, [to] be more in tune and establish new ways of procuring and producing architecture”.
Though perhaps not intended for such literal interpretation, the economic and political ramifications of profit in practice can’t be ignored. In fact, it’s arguable the practice of architecture can’t survive without profit.
In many ways, then, profit is the defining margin for architecture as a practice. So what does profit mean to Australian architects? How is profit — margin — brought to the centre of the architectural profession without disrupting the intent of the design process? How does profit in itself protect the integrity of architecture and design?”